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Posts Tagged ‘People’

Understanding The Importance Of Social Bookmarking To Generate Traffic

Wednesday, March 10th, 2010

Nowadays utilizing content for dispersion across the internet is a highly effective means for increasing exposure because it is mainly for these reasons and others that bookmarking websites are so popular. Content is what these websites are all about and it is only because of this that these sites offer such great potential to online entrepreneur due to the reason people are constantly scouring internet for useful information they can use for business purposes.


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Authentic Marketing: How To Set Yourself Apart From Others

Sunday, February 28th, 2010

A common challenge for coaches, teachers, healers and other helping professionals is differentiating themselves from others in their fields.

The good news is you set yourself apart just by being born. People forget that. The nature of your unique life makes you different and makes you unique. I call this your intuitive intelligence.

You have not lived the same life that I have lived and neither has anyone else. Even if we have the same training and we sat down and decided to teach the exact same model to people, it would be different because we are different people.

Hold your hand up in front of you right now. No one shares those finger prints. Your marketing style, your business style, and your message all reflect that uniqueness.

Get off of the marketing hamster wheel for a while and ask yourself the question: “why did you get into this game to begin with?” There is a reason that you are reading this article. There is a reason that you’re doing the business you’re doing.

Someone reading this lost a significant amount of weight. Someone reading this made it through a serious illness. Someone reading this helped a child through a diagnosis. Someone reading this got divorced and they thrived through it. Someone reading this changed their lifestyle through health and wellness. Someone reading this built a business out of nothing.

Continually telling my story has been the most powerful business building strategies I have ever implemented, and it comes completely naturally because it’s my story. Framing it in a way that underlines my movement and the changes I want to see in the world helps me attract perfect clients.

Everyone has a story and any business must have a movement and a mission driving it. Don’t lose sight of the fact that it is your story that is going to heal people.

When I started my business, I finally got off my butt and decided to do something and change something. I came across coaching. I didn’t have a clue how to market. It was hard and it was painful, and there were some really difficult pieces.

Through that experience I healed a lot in myself, I healed a lot in other people, and I now have this really brilliant gift. I know that my purpose on this earth is to help people heal their shame around money and use marketing and business building as the tools to do that.

Keep it simple. Go back to the reason you got into your business or the field you’re in to begin with, whether you are an energy worker or a life coach or a marketing consultant. Why did you start this to begin with? Because that’s what you’ve lost sight of if you don’t have the energy to share your movement in a way that differentiates yourself from others.


I’d like to invite you to learn how to help more people, make more money and enjoy more freedom with the free 5-day mini course, “Awakening Your Authentic Entrepreneur,” at http://www.HelpMorePeople.com/minicourse.htmSuzanne Evans is best known as the ‘action expert’ and has coached hundreds of solopreneurs to model her multiple six figure business.
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Grabbing New Interest For Your Business With Promotional Gifts

Saturday, February 20th, 2010

When you are trying to get new sales you have to sometimes resort to drastic measures. The thing that you want to happen is for people to recall that you have visited before. Basically if you need to sell to people you will need to build a relationship with them. You can get this started by giving away small promotional gifts when you visit the places that you are trying to become acquainted with.

The stuff that you give away to people will depend on the type of business that you are trying to get. For instance if you are trying to hook up with a business office you will want to have items that they will find useful within their daily business life. It can be something as simple as a promotional stapler or sticky note pads with your logo on them. Just stick to things that people will need like pens or even magnetic clips.

If you give them stuff that comes in handy then the items will be kept for sure. That is what you are hoping for here. You want to give them things that they will be able to use and that will stay with them because the logo or business info on the item will be a reminder to them. A good way to get extra exposure with these items is to give away things that will be used in public. That way when someone is walking around with the item it will get seen and noticed.

There are things that you will want to use that are specific to the type of business. For instance if you are trying to sell a beverage to a bar it would make a lot of sense to give them coaster or even patio umbrellas with the name of the beverage on there. This way the customer will see this and ask for it because of it. There are many different items that will work the same way. With different sorts of businesses. Pens are a good thing to use this way because they will definitely get passed out to people out of sheer necessity.

You can be creative with the items that you give to people and with the customization as well. It is a good idea to try and make the things that you look nice and stylish because that will make them more valuable to people. Just be sure to have the basic info on them that you will want for people to have. You will be amazed by how well these simple items will work for your business.


One of the nicest things to use to get fresh business with are pretty promotional mugs. These and other promotional items will help people to recognize your company for future business.
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