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When it comes to generating traffic to your website, the best type of traffic you can generate is repeated traffic – Meaning the same visitors who visited your website before visits it again and again (because of the fact that the information you’ve provided is informative and they’re back for more)

Anyone who has a website and is reading this post knows that it is easy to get people to visit your website for the first time, but it can be quite difficult to get them to visit it again. What I’m going to do in the next few sections is to share with you 4 proven strategies that will help you attract repeat visitors to your website.

1. Update Your Website Regularly

This is the number #1 thing you need to do if you want to attract visitors to visit your website on a regular basis – You simply need to update your website regularly with unique content.

As a guideline, you need to update your website with new content approximately 2 to 3 times in a single week.

Another thing to note is this – While the need for unique content is important, the need for having current, up-to-date content is even more important. You do not wish to update your visitors with information that is already outdated.

2. Allow Easy Bookmarking

One simple trick you can do is to add links within your website that will allow them to bookmark your website within one single mouse click.

You can add a link called “Bookmark This Site” in the top-fold, making it visible to them – By doing so, it will increase the likelihood for them to click on your link to bookmark your website.

There are free JavaScripts available for you to copy-and-paste that will allow your visitors to bookmark your website simply by clicking on a link. You may want to conduct a search in the Google search engine for the code.

Otherwise, you may want to have options at the bottom of every post that will allow your visitors to add your website to the various social bookmarking sites.

3. Add Opt-In Pages

You may also want to consider adding an “opt-in” section within your website where your visitors can enter their first name and email address, so that you can send them email notifications whenever you have updated your site with fresh contents.

In order to get more people to opt-in, you may want to offer a free gift in exchange for their personal information, instead of just asking them to enter their personal information. It is proven that people are more inclined to want to opt-in when you offer them something in return for their efforts.

The free gift that you can offer can be a short report pertaining to the niche topic of your blog, or a short audio/video which you can record that discusses more about the niche topic of your blog.

4. Encourage Communication

If possible, at the end of every article that you post onto your website, you have something that fosters communication (between fellow website visitors, or between yourself and your website visitors).

You can either ask them for their comments/suggestions or ask a simple question (make sure you participate in the discussion as well, and do not leave all the discussions to your websites’ visitors).

If your visitors engage in a discussion within your website, you can be sure that they will return again to check out for any replies that was posted in response to theirs.

Follow the above 4 tips that I’ve just shared on how to attract repeat visitors to your website, and I can be sure that you will see a surge in your website traffic very soon…

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About the Author:
Jun Yuan Lim is a full-time Internet Marketer who is dedicated in helping newbies generate their first dollar on the Internet. Visit his website at http://www.junyuanlim.com to discover proven strategies on how you can generate a massive income on the Internet. Jun Yuan has also created a website to provide top-quality Internet Marketing guides at hugely affordable prices. To find out more, visit http://www.internetprofitmachines.com now.
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Please Note... All links within articles are placed by their author-owners and not by this blog.Products with in those links may or may not be the best in the world.If it sounds too good to be true it could be a scam.Articles are posted for their info,ideas and or entertainment value only.

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We have talked about this in previous articles, but it is definitely worth mentioning again…and again, if you are failing to do this. It is vital to your business that you capture people’s information, if only their email address.

Due to your marketing efforts or even word-of-mouth from a friend or current client, once you are blessed with a new client, it is your job to keep them as a repeat customer. Obtaining their email address will allow you to do this. It is recommended that you stay in front of your client base with a monthly newsletter.

Some businesses send out information (something short and sweet!) every two weeks. That frequency all depends on you; but be sure to be consistent as your clients will start to expect to receive what you are sending.

One thing to remember in your emails and newsletters is to NOT always make it about what they can and should buy from. Instead, it is better and more valuable to you and your client when you are just “thinking” of them and sending them something that will help them make their day a bit better.

For example: a recipe, information on the benefits of a particular product or service, a thoughtful quote of the day, an upcoming event, etc. Just don’t always try to SELL them on something. Information and teaching people is the key to them NOT deleting your emails.

Ok, now that we know what you need to do once you have your client coming into your store, but what about clients that have not graced your doorstep yet?

What About Your Website.

I s your website providing all that it can to attract new customers? Does your website offer new and exciting information about you and your business so that it is attracting your current clients?

Let’s talk a bit about the value of an “Opt-In” box on your website. This opt-in box is going to give people a way to find out more about you and your business. It is a way for clients to sign up for your newsletter, a FREE eBook about your business or one of your services (such as the benefits of a massage, or how to safely and successfully jump-start a battery…depending on your type of business, of course), or even to enter in a contest you may be having or special coupons that only people who subscribe to your opt-in box will receive. The ideas are endless and only limited to your imagination.

The opt-in box is also a great way to send your clients to your websites (MORE HITS!!!). By having them go to your website, you can tell them if the opt-in to your newsletter, or whatever you are offering, that they will receive a discount off of their next service or a product you offer.

Opt-In email marketing is not different than direct emailing marketing except they don’t have to be a client who has already visited you and you received their OK to send them an email. With the Opt-In box, you are receiving their OK so that you will not be SPAMMING them. That is a no-no! NO SPAM!

Whether you are using Direct Marketing Emails or your “Opt-In” Email Marketing campaigns, follow these tips to better success with your email marketing.

1. Personalize.

It has always been said that the sweetest sound to anyone, is their name. Make sure you use their first name in the subject of the email and in the body of the email. It is proven that your email has a greater chance to be read and not deleted.

2. Short and Sweet.

Keep your emails informative, but short. People want to hear from you, but do not necessarily have the time to read everything. So decide on maybe a quick three little tidbits of information.

3. Chat.

Write your email as if you are having a conversation. Feeling like they are having a one-on-one conversation with you will make your client (or potential client) feel like a real person and not just another number.

4. A Gift.

Offer your clients a gift. Give them something FREE for taking the time to read your email or if they come into your shop. Maybe you have samples of your products that if they come in at a specific time and date, they can receive. Or if they come in for an oil change, they can receive a FREE car wash. Again, this is only limited to your imagination and your budget.

5. Benefits.

Tell clients the benefits of your products or services and not the features. This is your learning part of the email or newsletter. Just share and teach.

6. Call to Action.

Although we don’t want to sell to our clients in every email or newsletter, we do want to make it known that we are there when they need us and to remember us. Maybe you could mention that they need to call you and let you know when their birthday is, so that you can reward them with something special when their special day arrives. This gives you the opportunity to connect with them and them with you on a more personal level.

Or your call to action could be a survey in the email that month. This will get a response out of them. Again, letting them know that you care how they feel or what they are thinking.

7. Track It.

It is vital to know who is and who is not opening their emails. By tracking you will also see which emails are no longer valid and who is opting out of your emails. This gives you a better understanding of your email and newsletter campaigns so that you can correct and change anything that might up the odds of all of them getting opened and read.

8. Contact.

Make sure you remember to put all of your information on your email or newsletter at the bottom. Your business name, your contact numbers, your address, your business hours, and your logo. Remember every email and newsletter is an opportunity to “brand” your identity. Don’t miss out.

The power of “in-house” marketing is too often overlooked and is a very powerful tool. So capture those emails when they come to your place of business. When they give you their email address, you now have permission to send. So don’t neglect this valuable asset to your business.

As far as your “opt-in” emails, now you have a greater chance of getting these people to enter your business. My, isn’t the internet wonderful?

The email opt-in boxes I have used and found easy, where you can create a wonderful newsletter marketing campaign with autoresponders is Constant Contact.

One last thought…and it IS a big one! Think of your email data base AS your business. So many people don’t realize that when it is time to pass on their business to a relative or sell your business for big bucks, your database is really what you are selling. It cost you tons to get those clients and is a very valuable asset to your business. Use it to your best advantage.

Andrea Pekarik Welch specializes in helping people to build their business through the understanding of the basics of advertising, internet marketing and utilizing social media to their business’ advantage. Whether you have the typical brick and mortar business, email marketing with monthly newsletters is an absolute must when keeping in contact with your clients.
To receive more articles on how to increase your business, sign up for our FREE Marketing Tips Report at http://www.SpalonTechniques.com.
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Please Note... All links within articles are placed by their author-owners and not by this blog.Products with in those links may or may not be the best in the world.If it sounds too good to be true it could be a scam.Articles are posted for their info,ideas and or entertainment value only.

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