GroupM and C4 ad stand-off tips into 2013 – Broadcast


 GroupM and C4 ad stand off tips into 2013   Broadcast
GroupM and C4 ad stand-off tips into 2013
Broadcast
Group M is a major source of revenue for C4 with its clients, which include Volkswagen, EE, Barclays and BSkyB, understood to represent around 25% of advertising revenue for the broadcaster. Sources have suggested that a two-year renewal deal could

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advertising tips – Google News

 GroupM and C4 ad stand off tips into 2013   Broadcast
Obama 2012: President's Ad Team Used Cable TV To Outplay Mitt Romney
Huffington Post
political experts assess Republican Mitt Romney's failed U.S. presidential bid, an analysis of how his campaign and President Barack Obama's winning team used cable TV to target ads at specific groups of voters may offer some valuable tips for the

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advertising tips – Google News

6 GroupM and C4 ad stand off tips into 2013   Broadcast
OnlineVideo.net
 GroupM and C4 ad stand off tips into 2013   Broadcast
4 Tips for Effective Online Video Ads
OnlineVideo.net
Online advertising company Undertone has partnered with IPG Media Lab to measure viewers' reactions to ads. The study used eye tracking and panel surveys to gauge what people thought of the ads they saw. The results offer useful tips for anyone

advertising tips – Google News

 GroupM and C4 ad stand off tips into 2013   Broadcast
5 Tips to Maximize Your Retargeting Campaigns
Search Engine Watch
Using data to retarget Internet users with more relevant ads is growing more popular. And why not? Retargeting makes online advertising more intelligent and efficient, and that means much better returns for advertisers. Now more marketers are jumping

advertising tips – Google News



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